Content Marketing | Business and Life Tips

Importance of Dermatology Marketing in the Digital Era

Jun 14, 2021

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by

With the evolution of the internet, it has become the easiest solution for all problems. For example, when someone has rashes on your skin, the maximum chances are that she will Google the causes. Even if she wants to look for a good dermatologist, the internet will help her find the one. Like everyone looking…

How to use Instagram Stories to Drive Traffic to an Opt-in Form

Jun 16, 2020

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by

John Mulindi

in Social Media Marketing

Every business and trade wishes to use social media to raise their brand reach and consumer base, but the marketing team or experts should know to use the Instagram Stories feature to create valuable leads. The unique stories tool can benefit the business to grow the brand’s social media engagement when used tactically. If you…

How to Transform your Website through Effortless Copywriting Tactics

Apr 12, 2020

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by

John Mulindi

in Blogging Tips

Outlined as the act of writing textual content for the aim of promoting or other types of advertising and marketing. Some call it ridiculously persuasive, sketchy, while some praise it as an art. We’ve all landed on these web sites where we wish to high-five the copywriter or choke him for writing so wonderfully that…

What is Anchor Text?

Feb 6, 2020

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by

John Mulindi

in Search Engine Optimization (SEO)

Anchor text can, in simple terms, be defined as clickable text in a hyperlink. About SEO, an anchor text can be the page you are referring to rather than the simple text. According to the web standards, the most common anchor text that we come across is the blue, underlined text. The color of this…

How Visual Content Build Your Business Identity on Instagram

Dec 21, 2019

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by

John Mulindi

in Social Media Marketing

Instagram is a powerhouse of visual content, has over 1 billion active monthly users and more than 80 million pictures are posted each day. The platform released enormous new feature updates including IGTV-standalone video platform, Shoppable Instagram posts, new ways to drive traffic from Stories, Advanced Analytics. Instagram is a prime place to promote your…

How SocialBu Makes Social Media Management Easier

Nov 18, 2019

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by

John Mulindi

in Social Media Marketing

Social media marketing plays a key role in content marketing. To reach a wider audience, you need to leverage the power of big networks like Facebook, Twitter, Instagram and LinkedIn to market your content. If you are a content creator, this might be a challenging task especially when you have to create content, post the…

9 Effective Ways of Repurposing Content for Best Results

Oct 21, 2019

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by

John Mulindi

in Social Media Marketing

Repurposing Content means finding new ways to recycle your existing content. Sometimes creating content on a regular basis to feed your social media channels can be a challenging task hence the need to find ways of using your old content but in a creative way to generate more engagement. Repurposing content has many benefits like the following:…

Reasons why Semrush is the Best Content Marketing Tool

Oct 15, 2019

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by

John Mulindi

in Search Engine Optimization (SEO)

Semrush is one of the best SEO tools and is used by most successful bloggers and business owners. Semrush can help you do your keyword research; give you with information about your competitor’s keyword strategy for example the number of visitors and their top keywords. Semrush can also help you do a SEO audit of…

3 Best Tools You should consider for your Video & Photo Editing

Sep 22, 2019

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by

John Mulindi

in Tech

In this age of digital marketing, videos play a key role in creating the most engaging content. In fact as we move into the future, videos are expected to be one of the leading content formats for digital marketing. Custom videos provide a great way to engage your audience and drive important messages in a…

Why ”No Reply” Emails Have no Place in Email Marketing & how to Replace them

Sep 19, 2019

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by

John Mulindi

in Digital Marketing

Managing your email communications with customers can be a delicate balancing act. On the one hand, you want to ensure that customers are receiving important information and updates about your business, and on the other, you don’t want to annoy them and tarnish your reputation. Which is why it is so baffling that so many…

Tag: Content Marketing