Tag: Digital Marketing
-
Keyword Research Reimagined: Using Reddit, Wikipedia, Seed Keywords, and Creating Your Own for SEO Success
Everyone knows that SEO success involves optimizing for keywords. However, most people take their keyword research missions too lightly, failing to broaden their horizons and explore their options. If you’re using a keyword tool, your competitors are using them too. So, you need to go above and beyond—do some out of the box thinking. And…
-
11 Ways to market your Business for Free
In today’s age of Internet, business marketing has been taken to a different level, and made even easier and less expansive with the help of new different tools that weren’t in use for many years ago. We look at how you can leverage the power of some of these popular Internet marketing tools to market…
-
How to Utilize Your Business’s Website
Every business has a website as it is a necessity in the modern age, but with so many similar companies that are easy to find in search results, how can you make yours stand out? There are several ways you can make sure your business’s website appears in the first pages of results and it’s…
-
How to Transform your Website through Effortless Copywriting Tactics
Outlined as the act of writing textual content for the aim of promoting or other types of advertising and marketing. Some call it ridiculously persuasive, sketchy, while some praise it as an art. We’ve all landed on these web sites where we wish to high-five the copywriter or choke him for writing so wonderfully that…
-
Why Small Business Owners Should Focus More on SEO
Yes, small businesses should focus on trade shows and business strategies, but if all they’re focusing on is external pomp or clever planning, they’re missing out on something equally important: SEO. If business strategies are what keep businesses running smoothly and if trade shows are what keep businesses in the limelight, SEO is what helps…
-
What is Anchor Text?
Anchor text can, in simple terms, be defined as clickable text in a hyperlink. About SEO, an anchor text can be the page you are referring to rather than the simple text. According to the web standards, the most common anchor text that we come across is the blue, underlined text. The color of this…
-
A Powerful Marketing Tool: Your Logo
Think about the first time you met someone. You may have assumed they were happy, secretive, honest or untrustworthy simply by the way they looked and overtime your opinion may have changed. Our brains naturally do this all the time; it’s just how we are programmed. Your product or business is very similar, the…
-
How to Identify Your Most Important e-Commerce Competitors
If you run a shopping cart e-Commerce website, you will already know that you have a lot of competition. As the majority of online shoppers like to compare prices before they order, it is vital to keep track of what your competitors are offering. This can be a very time-consuming task, and with that in…