Tag: Internet Marketing
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11 Ways to market your Business for Free
In today’s age of Internet, business marketing has been taken to a different level, and made even easier and less expansive with the help of new different tools that weren’t in use for many years ago. We look at how you can leverage the power of some of these popular Internet marketing tools to market…
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5 Tips for Taking Your Business Online
The influence of the internet is only growing, and it’s essential that modern-day businesses have a good online presence. If you’re taking your business online, there are a number of things you need to consider. These five helpful tips will help you take the first step towards bringing your business online. It Takes Time…
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How to Utilize Your Business’s Website
Every business has a website as it is a necessity in the modern age, but with so many similar companies that are easy to find in search results, how can you make yours stand out? There are several ways you can make sure your business’s website appears in the first pages of results and it’s…
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Why Small Business Owners Should Focus More on SEO
Yes, small businesses should focus on trade shows and business strategies, but if all they’re focusing on is external pomp or clever planning, they’re missing out on something equally important: SEO. If business strategies are what keep businesses running smoothly and if trade shows are what keep businesses in the limelight, SEO is what helps…
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What is Anchor Text?
Anchor text can, in simple terms, be defined as clickable text in a hyperlink. About SEO, an anchor text can be the page you are referring to rather than the simple text. According to the web standards, the most common anchor text that we come across is the blue, underlined text. The color of this…
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How to Identify Your Most Important e-Commerce Competitors
If you run a shopping cart e-Commerce website, you will already know that you have a lot of competition. As the majority of online shoppers like to compare prices before they order, it is vital to keep track of what your competitors are offering. This can be a very time-consuming task, and with that in…
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Reasons why Semrush is the Best Content Marketing Tool
Semrush is one of the best SEO tools and is used by most successful bloggers and business owners. Semrush can help you do your keyword research; give you with information about your competitor’s keyword strategy for example the number of visitors and their top keywords. Semrush can also help you do a SEO audit of…
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10 Reasons Your Business Website Rankings Have Become Stagnant and How To Get Them Moving Again!
The brick-and-mortar model of business is slowly fading to give room to digital giants that offer increased convenience to buyers. Having an online presence is no longer a luxury but a necessity. With so many competitors vying for the customers’ attention, placing high on search engine rankings is a prerequisite to success. Even for businesses…
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Why ”No Reply” Emails Have no Place in Email Marketing & how to Replace them
Managing your email communications with customers can be a delicate balancing act. On the one hand, you want to ensure that customers are receiving important information and updates about your business, and on the other, you don’t want to annoy them and tarnish your reputation. Which is why it is so baffling that so many…